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Thoughts, latest ideas, marketing insights, and day to day life growing challenger brands at UNO. 

Over 50% of people don’t trust financial advisers. So I was told on the news last night. If you have ever been to see an advisor you’ve probably come away with the perception that they aren’t telling you everything str… Read More

Every time you use something that you aren't being charged for, remind yourself, it's because you are the product., LinkedIn, Facebook, Pinterest all let you read and/or post for free because they are making… Read More
Glenn | Tags: social media marketing

Remember that scene with Steve Martin ordering coffee L.A. style – "a half double decaf decaffeinated half caf... with a twist of lemon." (The video is at the end for you to enjoy.) It seems every single decision we no… Read More

The head of marketing will soon be spending more on IT than the head of IT, so a recent study by Gartner found. Last week at the annual adfest in Cannes, Ogilvy's top creative warned of how too much faith was being put… Read More


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