Our strategy insights
Thoughts, latest ideas, marketing insights, and day to day life growing challenger brands at UNO.
Just being active on Facebook isn’t enough. As with any communications medium, there are smart ways to achieve more for less effort.
Don’t be baffled by social media marketing spin doctors. Sure, Facebook has it’s own… Read More
06 May 2013
The health checklist for your sales process
15 questions to help your business determine the focus for your sales activity.
Do you have a sales department? Here are 15 questions to help change your sales force from sales takers to sales makers:
How much time a… Read More
Here are the stats that show why banner ads deliver the lowest ROI in the digital marketing mix.
Over 5.3 trillion display ads were served to U.S. users last year. (ComScore)
That’s 1 trillion more than 2009. (… Read More
24 March 2013
The A to Z of digital acronyms
Every industry has its acronyms. With this list you will be prepared when dealing with people who speak digital:
AIDA - Attention, Interest, Desire, Action
AJAX - Asynchronous Javascript and XML
API - Application prog… Read More
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